CreditEnable is a fintech company that custom-matches SMEs with lenders, such as banks & NBFCs, and gets their loans disbursed within 3-7 days of application.
The CEO of the company was invited to conduct a seminar at an important financial event. The ask was to come up with a small, cost-effective brochure to be our marketing collateral at the event.
Merging 'finance' and 'technology', while also highlighting the challenges borrowers face, I ideated a tech-driven design and creatively directed a tech-driven print design that communicated who we are.